Industries / Fitness & wellness
Fitness marketing that buildsmemberships.
People join a gym or a program because they trust the people and can picture the results. We build the brand, site and campaigns that make that easy.
What we see.
The problems that cost companies in this category the most.
January rush, February slump
Membership marketing that only works one month a year leaves eleven months of empty classes.
Social that looks like everyone else
Stock workouts and motivational quotes do not show why your coaches and community are different.
Claims that need care
Wellness marketing has to stay helpful and honest, without promises you cannot keep.
What we do about it.
Membership websites
Class schedules, pricing and trials with a short path to sign up.
Web Design
Local search and reviews
Business Profile, reviews and location pages for every studio.
Search Engine Marketing
Community-driven social
Member stories, coach spotlights and real classes.
Social Media Management
Franchise development
Sites and campaigns that sell the franchise as well as the membership.
Fractional CMOProof.
Results are credited to whoever earned them: the agency, or a founder in an in-house role.
Selected work.
What they say.
Clicking Awesome is EXACTLY that. They cover so many ends of the marketing spectrum it's almost impossible to list them all out. They're kind, attentive, and professional – and have fabulous marketing ideas and strategies. I would (and DO) GLADLY refer this company to anyone looking for marketing-related services.
My company reached out to Clicking Awesome on a referral basis. With so many web designers out there we did not know as a company who to look for. After a Zoom meeting with Nick and Nicole outlining design choices and how they could bring our company to the next level, we knew we had the right team. They kept us involved in the development of our site and were flexible on what we were looking for. Due to the quality finished product they delivered, our company has seen much more traffic to our site.
Just teamed up with Clicking Awesome, and they truly are AWESOME! Seriously loving the cool ideas they brought to the table for our marketing. Super easy to work with, and they know their stuff. Big thumbs up!
Read more.
User-Generated Content: How to Get Customers to Tell Your Story
Customers trust other customers. How to collect stories, photos and videos from real buyers, get permission and turn them into your best marketing.
A Social Media Strategy a Small Business Can Actually Keep Up With
Most small business social media fails from inconsistency, not bad ideas. A strategy sized for real life: two platforms, four content types, one hour a week to plan.
Franchise Local Marketing: Giving Every Location a Fighting Chance in Search
National brand, local customers. How franchisors give every location strong local search, reviews and ads without losing brand control.
Questions.
What works best for gym marketing?
A clear offer (a trial or intro class), a fast mobile site, strong local search and reviews, and social content that shows real members and coaches.
Other industries.
Mortgage & lending
Lenders, brokerages and loan officers
Legal & tax
Law firms, tax practices and CPAs
HR, PEO & SaaS
PEOs, HR tech and B2B software
Franchise
Franchisors and multi-location brands
Healthcare & senior care
Home care, medical supply and DME
E-commerce & consumer brands
DTC, CPG, retail and merch
Hospitality & food
Hotels, restaurants and foodservice
Home services
HVAC, plumbing, roofing and the trades
Let's grow yourfitness & wellness business.
Tell us where you are and where you want to be. We reply within one business day.