Results
By thenumbers.
Every number here has a source. Agency counts, published prices, and the founders’ career results, attributed to the person and the employer.
Across the agency.
40
Portfolio projects
Owned properties and client work. Source: clickingawesome.com/work
200+
Clients advised since 2008
Irmo Marketing (2008) and Clicking Awesome (2017). Source: irmomarketing.com
3
Design awards
GDUSA 2022; Cape Fear HBA MAX! 2023. Clicking Awesome (Nicole Irmo, Creative Director)
5.0
Google rating, 10 reviews
Clicking Awesome Google Business Profile, November 2026
Web.
Recent builds, named where the client has approved.
12 weeks
Two-site rebuild, Chicago law & tax firm
Two law-firm websites rebuilt from the ground up with the HubSpot lead flow and analytics behind them. Led by Nick Irmo in an in-house role. Firm name withheld pending approval.
98
PageSpeed score, HR tech / PEO company
Corporate rebrand and a 700+ page Next.js website. Nick Irmo, in-house role; source: irmowebdesign.com.
700+
Pages on the same Next.js rebuild
Nick Irmo, in-house role. Source: irmomarketing.com
WordPress
Events + members platform, Statewide nonprofit
Event management, member resources and a content architecture for educational outreach. Delivered 2024. Name withheld pending approval.
Search & social.
Published pricing, plus the one social claim we make as an agency.
30,000
Followers on a client account, grown from 300
Source: clickingawesome.com/services. Client not named.
$2,000
Monthly minimum retainer for search and paid media
Or 20% of managed ad spend, whichever is higher.
+32%
Organic search growth while the industry fell 2.5%
Source: nicoleirmo.com. In-house results at a DTC brand, 2023 to present.
+144%
Social engagement after bringing social in-house
Source: nicoleirmo.com. In-house results at a DTC brand, 2023 to present.
Print & creative.
3
Design awards, 2022 and 2023
GDUSA 2022; Cape Fear HBA MAX! 2023. Clicking Awesome (Nicole Irmo, Creative Director)
60
Pieces in one mortgage lender marketing library
Source: nicoleirmo.com. Regional mortgage lender, Clicking Awesome era.
2,800%
Return on ad spend from a direct mail program
Source: nicoleirmo.com. Hospitality and healthcare products manufacturer, 2015 to 2021.
23
Merch designs in the Icy Soda print-on-demand line
A Clicking Awesome property.
Nicole’s track record.
Story sells. Her receipts, from leading brand and growth for a DTC brand.
+53%
Company revenue growth in under three years, with 10 consecutive quarters of growth
Source: nicoleirmo.com. In-house results at a DTC brand, 2023 to present.
1,291
AI search citations, most in the category
Source: nicoleirmo.com. In-house results at a DTC brand, 2023 to present.
+32%
Organic search growth while the industry fell 2.5%
Source: nicoleirmo.com. In-house results at a DTC brand, 2023 to present.
15.3%
Blog conversion rate, up from 3.1%
Source: nicoleirmo.com. In-house results at a DTC brand, 2023 to present.
69%
Attributed web revenue from owned channels
Source: nicoleirmo.com. In-house results at a DTC brand, 2023 to present.
2.3×
Organic search revenue versus paid search
Source: nicoleirmo.com. In-house results at a DTC brand, 2023 to present.
+144%
Social engagement after bringing social in-house
Source: nicoleirmo.com. In-house results at a DTC brand, 2023 to present.
2,800%
Return on ad spend from a direct mail program
Source: nicoleirmo.com. Hospitality and healthcare products manufacturer, 2015 to 2021.
Design recognition.
Credited as Clicking Awesome (Nicole Irmo, Creative Director).
2022
Graphic Design USA Health + Wellness Design Award
Direct marketing brochure
2023
Cape Fear Home Builders Association MAX! Award
Website
2023
Cape Fear Home Builders Association MAX! Award
Print materials
Nick’s track record.
Before Clicking Awesome, Nick built channel programs at scale.
$40M+
Pipeline built
Source: irmomarketing.com
110K+
Partners reached through channel programs
Source: irmomarketing.com
15+
Years in marketing and creative direction
Source: irmomarketing.com
Sources: clickingawesome.com, irmomarketing.com, nicoleirmo.com and the case study behind each project. Career results are attributed to the person and employer, not to the agency.
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