01
Positioning & messaging
Who are you for? What do you solve? Why should anyone care?
People who get marketing. A full-service agency and an AI and CRM consultancy, run by marketers who have done the job. Irmo Marketing since 2008, Clicking Awesome since 2017.
Make them click it.
Marketing. Web. AI. CRM.People who get marketing.
Three things we do, all run by marketers who have done the job.
Marketing
Brand, web, creative, social, search, print, and fractional CMO leadership. The agency work we are known for.
Explore services
AI
Practical AI for marketing teams: content engines, AI search visibility, automation, and 1:1 strategy calls.
See AI consulting
CRM & web
Websites that convert and HubSpot and Salesforce set up the way your sales team actually works.
See CRM consultingEverything under one roof.
From the first sketch to the last click to the next hire, one team handles it.
Social MediaStrategy, content creation, community management, and paid social that builds movements.Print DesignFrom business cards to billboards — tactile, memorable print collateral.Apparel & MerchWearable branding. Custom apparel and merchandise.Web Design & DevBeautifully crafted websites and web apps on modern frameworks.Brand DesignComplete identity systems — logos, type, color, guidelines.Analytics & GrowthData-driven strategy, A/B testing, funnel optimization.Digital MarketingSEO, PPC, email, content strategy, and marketing automation.AI ImplementationChatbots, predictive analytics, content automation, workflow optimization.CRM ConsultingHubSpot and Salesforce implementation, automation, lead scoring, and reporting.
Work that clicks.
Every project is deliberate: built on strategy, designed to be remembered, and measured by what it moves.
42 projects, one approach.
Owned brands, lead-gen sites, identity work, web builds, and client campaigns.
View all workBy the numbers.
Only numbers we can source. Here is what the agency adds up to.
40
Portfolio projects
Owned properties and client work. Source: clickingawesome.com/work
200+
Clients advised since 2008
Irmo Marketing (2008) and Clicking Awesome (2017). Source: irmomarketing.com
3
Design awards
GDUSA 2022; Cape Fear HBA MAX! 2023. Clicking Awesome (Nicole Irmo, Creative Director)
5.0
Google rating, 10 reviews
Clicking Awesome Google Business Profile, November 2026
Sources: clickingawesome.com, irmomarketing.com, nicoleirmo.com and the case study behind each project. Career results are attributed to the person and employer, not to the agency. See all results
How we sequence growth.
The Growth Sequence™. Each step strengthens the next, so nothing gets wasted.
02
Website & conversion
Your website needs to convert before you drive paid traffic to it.
03
Content & SEO
Your messaging needs to resonate before you amplify it.
04
Paid acquisition & social
Amplify what already works, on the channels your buyers use.
05
Optimization & scale
Test, learn, adjust, and go again.
Why teams stay.
Scope within a weekIf it's a fit, we scope discovery or send a fixed quote within a week.
Fixed-price quotesPublished prices. Scoped up front. No surprise invoices.
Replies within one business dayEmail us and a human answers.
Month-to-monthRetainers go monthly after the first three months.
Barrington, IL teamServing clients across the Chicago suburbs, the Midwest, and nationwide.
You own every accountDomain, site, ads, CRM: in your name from day one.
Industries we serve.
Mortgage to merch: where we go deepest, with the work and the people behind it.
Mortgage & lending
Lenders, brokerages and loan officers
Legal & tax
Law firms, tax practices and CPAs
HR, PEO & SaaS
PEOs, HR tech and B2B software
Franchise
Franchisors and multi-location brands
Healthcare & senior care
Home care, medical supply and DME
E-commerce & consumer brands
DTC, CPG, retail and merch
Hospitality & food
Hotels, restaurants and foodservice
Home services
HVAC, plumbing, roofing and the trades
Automotive
Dealers, trucks and auto services
Technology & IT services
IT consultants, MSPs and software
Real estate & home builders
Brokerages, builders and rentals
Nonprofits & associations
Associations, events and charities
Education & youth programs
Schools, academies, camps and course creators
Travel & tourism
Destinations, resorts, tours and travel guides
Fitness & wellness
Gyms, studios, coaches and wellness brands
Consumer packaged goods
Food, beverage, beauty and household brands
Media, publishing & creators
Authors, publishers, creators and channels
Two founders. One team.
Clicking Awesome brings Nick and Nicole Irmo’s personal practices under one roof: growth strategy and creative direction, finally on the same page.
Nick Irmo
Founder
Nick Irmo started Irmo Marketing in 2008 and has run marketing in-house ever since, usually as the first or most senior marketer in the building. He has led teams of up to ten, owned budgets past $5M, and built the plumbing that connects spend to pipeline: CRM, attribution, dashboards and the handoff to sales.
15+ years$40M+ pipeline110K+ partnersAuthor
Nicole Irmo
Co-Founder / Creative Director
Story sells.
Nicole Irmo is a marketing executive who turns great stories into real revenue and builds the teams that keep it growing. She leads marketing and ecommerce for a direct-to-consumer medical supply brand, where she repositioned a 20-year-old product catalog into a brand platform, and previously led marketing for hospitality and healthcare product brands.
~15 years+53% revenue#1 in AI search citations3 design awards
What clients say.
Clicking Awesome is EXACTLY that. They cover so many ends of the marketing spectrum it's almost impossible to list them all out. They're kind, attentive, and professional – and have fabulous marketing ideas and strategies. I would (and DO) GLADLY refer this company to anyone looking for marketing-related services.
My company reached out to Clicking Awesome on a referral basis. With so many web designers out there we did not know as a company who to look for. After a Zoom meeting with Nick and Nicole outlining design choices and how they could bring our company to the next level, we knew we had the right team. They kept us involved in the development of our site and were flexible on what we were looking for. Due to the quality finished product they delivered, our company has seen much more traffic to our site.
Just teamed up with Clicking Awesome, and they truly are AWESOME! Seriously loving the cool ideas they brought to the table for our marketing. Super easy to work with, and they know their stuff. Big thumbs up!
Nick Irmo and team do an outstanding job. When I switched companies, Nick and his team provided great social media support to get my new pages up and going.
Nick and his team were great to work with. Amazing energy all around and fun to work with! They had great feedback and were super helpful.
Awesome job and always responsive!
Insights.
Marketing insights, creative strategy, and the occasional hot take.
HubSpot vs Salesforce for a 20-Person Company: A Build-Out Lead's Honest Comparison
HubSpot vs Salesforce for a 20-person company: 2026 license costs, build-out effort, who should pick which, and what to decide before you sign.
Loan Officer Marketing in a 6–7% Rate Market: The 5 Channels Still Producing
Loan officer marketing at 6–7%+ rates: the five channels still producing purchase business, what each costs, and the follow-up system that makes them pay.
LLM Optimization Explained: Why Ranking #1 No Longer Guarantees ChatGPT Mentions You
LLM optimization for local businesses: why Google rankings don't carry into ChatGPT and AI Overviews, what does, and the fixes that get you recommended.