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Glossary / SEO & AI Search

Internal linking.

Links between pages on your own website.

What it means

Links between pages on your own website. Strong internal linking spreads authority, helps crawlers find pages and shows how topics relate.

Related terms

Topical authority Anchor text Pillar page

More in SEO & AI Search

301 redirect AI crawler AI Mode AI Overviews Answer engine optimization (AEO)Author page Backlink Canonical tag

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Articles that put Internal linking to work.

Cover illustration for the article “Business owner: don’t waste your time with social media (until this is in place)”

Social Media · 3 min read · Nick Irmo

Business owner: don’t waste your time with social media (until this is in place)

Social media works when the foundation under it works. The website, content and analytics questions to answer before the first post.

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